Month: June 2021

Brandon Dawson of Cardone Ventures points out that despite the economy 2/3 of businesses close their doors, and one of the top reasons they give for their failure is not enough demand for their products. 

Daniel Lipin, a jew in his book “Business Secrets of the Bible” shares some of the secrets to his success found in the Bible.  

The pages of the Bible constantly warn us of the consequences of having a independent spirit. The first sin of Adam and Eve was due to living in a way that god or for those non believers nature intended us to live.

You do not have to believe in god to benefit from the wisdom of the scripture. Proverbs 3:5-6 warns us from putting to much value in our own opinion when it says not to become wise in our own eyes. 

When we do not believe we are dependent on others this can cause us to believe in our own arrogance and lie, cheat, and take advantage of others. We are dependent on each other. 

Daniel Lipin points out the principle of specialization and exchange is based upon Genesis 49:1-28 when Issac gives a blessing to his sons, and Deuteronomy 33 where each tribe was blessed with certain gifts.

Brandon Dawson of Cardone Ventures points out that despite the economy 2/3 of businesses close their doors, and one of the top reasons they give for their failure is not enough demand for their products.

Seth Godin in his book the “Purple Cow” says. The marketplace is filled with average products. Everyone is offering the same type of products or services just under company or brand name.

Many companies try to copy another business they admire but rather do something special to set yourself apart.

A joke my friend and I have is Universal Studios is not Disney World. We love Disney World but we also love Universal Studio. I moved to the Walt Disney World area in 2014 and did not give Universal Studio a chance but I found I really loved Universal Studios but Universal Studios is everything Disney World is NOT.

Universal Studio is not trying to compete with Disney World they are their own park. The Disney theme park are better than Universal, but Universal has better water parks, Disney has better customer service, and Universal is better to their employees.

What set you apart from your competitors? Daniel Lipin explains if they all farmed wheat they would not be useful to each other. He explains that one tribe would farm wheat, another would farm dates. So they could exchange with each other.

The idea from Seth Godin book “Purple Cow” is there is nothing special about a cow but a purple cow that is something to talk about.

When we look at what Brandon Dawson of Cardone Ventures on the main reason for business failure being not enough demand for your products in services in reality it may be there are just to many companies offering the same products, and not enough of them is dong anything special to set themselves apart.

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Life in America was pretty good for our parents and grand parents depending on what age you are at now. You could work a factory job and make enough money to buy a home, take a vacation to Disneyland, and you could make it as a one income family.

You can get upset, rant and rave how unfair this is or you can spend the time to understand what happened and how to adapt. There are a number of economic reasons for why it was so easy to make a living.

One reason America prospered so much up until the 1980s is because during WWII we bombed the competition and it took them 30 years for them to rebuild to start to become any competition. During the 1980s there were a number of economic changes that made it harder for people to make a living.

So One persons prosperity is someone else trials.

Before the 1980s very few people want to become rich. However, since the 1980s it has even become harder to make a living. The worst is yet to come.

Will Durant the famed historian predicted the trials we are now living through because he did not just report on historical events but looked at how the people of the past lived, the mistakes they made and their success. In his book Lessons From History he says: “without history we cannot see our future” because without understanding the mistakes of the past we are destined to repeat it.

When you don’t have the money needed to provide for your family, then money becomes one of your most pressing needs. However, once you have enough money then other areas of your life become more pressing.  

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John Shin, who runs a numbers of offices where they sell life insurance his Woodland Hills office,  was already doing $30 million dollars a year. the time I met up with him he said he leaves for work before his kids wake up and dosen’t get home until his kids are already asleep. He also said his weight is out of control however, his health was not a priority for him at that time.

He believes he is making sacrifices for his family. But is he making the right sacrifices.  

Compare that with Grant Cardone and his family He spends time with his daughter every morning. They run a family business where they are together. There are times where he has to be away from his family however, they own their own private jet so they can spend that time together.

For many of you, Grant Cardone is more driven than any of you want to be. 

There are major difference in how John Shin and Grant Cardone run their businesses. John Shin built a team of sales people however, Grant Cardone understands how to make money, keep it, and multiply it.

Just because you know how to make money, dose not mean you now how to make it efficiently

The way I got introduced to John Shin is because of my experience working with executives from multi billion dollar companies using auto sales closing systems. However, I was told that is not how they do things here.

In fact, one of John Shin top agents who husband was already very successful. They would spend 3 months each year in the south of France however, she stopped going because while she was away her business would fall apart.

We all have friend, family, hobbies and things we’d rather do than working however, you need the money and the time freedom in order to do those things.

How would you describe your perfect lifestyle?

If you could live anywhere in the world, where would you live? What would you do with the extra time your enterprise provides you? What kind of hobbies would you engage in?

Building a empire is about building a enterprise to support your lifestyle. For a time I use to lived in a vacation resort in celebration Florida because I wanted to live my life on vacation, and would go to Disney world 3-4x a week, and once a month we’d visit a hot vacation hot spot. 

It docent matter how much we make per year, what matters is how much we make per hour, however, we need to design our enterprise to support our lifestyle.

Dean Jackson is a real estate agent in south Florida who lifestyle requires $50,000 a month. So he used the knowledge I’m going to share with you in the upcoming modules to build an income to support his lifestyle.

So are you the type of person why need the biggest house on the block? Or are you the type of person who values lifestyle?

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Your Brain With A Bias Towards Action The two personality traits that are the most significant predictors of wealth are a trait known as conscientiousness and IQ. A sub-trait of conscientiousness is a trait known as a "bias towards action." It means: to do something before overanalyzing what you should do. https://medium.com/swlh/dont-bias-towards-action-sense-then-act-4b231d2b46b1 

Chances are you weren't born with this trait. So you are going to have to put on the new personality by cultivating it. Once inspired into action, that will change our life. The brain starts looking for ways that make sense at the moment, but that is illogical. The longer we ignore the inspiration of action, the harder it is to overcome the resistance to act what phycologist call emotional compounding. 

Know what to do is not enough to do it. The marketplace fills with opportunities promising to help you lose weight, make more money, and change your life. People invest a lot of money in courses, gym memberships, and coaching; however, knowing what to do is not enough to change your life.

It's easy to critique when they are not the problem. They may look down upon you because you have not reached your goals and what they believe is a failure. You already have what's inside of you to be successful. You have to invest the money to learn how to change your life. It's now time to get a return on that investment. Some people have spent years trying to make more money and in one year earned more than they have in the past ten years because they already knew. They just needed to understand to develop a bias towards action.

 In the article "How To Optimize Your Brain To Make More Money" at Alphalifestyleacademy.com, you see that Einstein was considered a loser for many years. He felt so bad about himself and his failure to write a letter to his family stating it would have been better if he had never been born.

However, 1905 was known as Einstein's miracle year. Einstein changed how we see the world forever with E=M2, the theory of relativity, and other groundbreaking discoveries. No matter how many times you failed before, no matter all the negativity and criticism, this can be your miracle year.

Who is it in your life that you want to prove wrong?

Moment Of Change You are not lazy or a procrastinator. Procrastination is temporary relief from stress because of fear, self-doubt, insecurities, and thinking if you listen to people like Grant Cardone, Tai Lopez, and Gary Vee.

When asked how to overcome procrastination, they often answer that your dream should be enough to motivate you. They don't understand that they are blessed with the trait of a bias towards action. In the next few moments, we will hack your brain by Turning off the stress centers of your brain willallow you to succeed finally. Instead of watching Youtube videos, clean your office. These are ways to provide temporary relief to stress. 

Activation Energy

The body looks for ways to conserve calories. However, your brain will require more calories to start the activities to change your life. Depending on the activity, the amount of energy needed may feel like the exact resistance you have to wake up at 3 a.m to run a marathon. I would become so stressed that I would beate myself because I couldn't bring myself to action the things I know I should be doing to reach my goals. 

Stop Sabotaging Your Life 

The classic writer of Nepolean  Hill conducted a 25-year study of the most successful people to find 17 principles that make people successful, 33 reasons why people fail, and six things that cause people to self sabotage themselves. Law #1 is your chief aim in life or life purpose where he states that desire is the starting point of all achievement; however, self-confidence is the 2nd of the 17 principles of success. 

People overvalue how they feel because they decide based on emotions, not what they want in life. Think about people who say they want six-pack abs, but they feel like eating pizza and beer. 

Once you focus on how you think, you stop moving towards your goal. 

Tim Grover, the performance coach of Micheal Jordan and Kobe Bryant, wrote a book entitled "Relentless." In it, he explains how emotions make you weak and cause you to think about something other than what you are supposed to be thinking about. You can't control how you feel, but you can control how you act. Certain people believe they are no confident. However, confidence is a skill, not a personality trait 

Confidence Is built through small acts of courage.

Kurt Cobain, the lead singer of Nirvana, was an introvert. In one interview, he explains that went he up on stage, he became a different person and was an extravert. 

Starting Ritual 

The way we take control of our emotions is with a starting ritual. You need to quiet the mind and create new brain patterns. We do this with what Mel Robbins calls the "5 Second Rule," which is to count 5,4,3,2,1, liftoff and get into action. https://melrobbins.com/5-second-rule-hack-science-explained/

The process of counting, 5,4,3,2,1 liftoff, distracts you from your emotions long enough to get into action. However, if you hesitate, your feelings are more likely to spin out of control and lead to procrastination. If that has, you need to regain control of your emotions, and 5,4,3,2,1 life off!
The practice of counting backward is more distracting to your feelings than counting 1,2,3,4,5 because 1,2,3,4,5 is a habit and has stronger connections in the brain. The 5-second rule is just one of the skills need in what we call the pre-game warm-up. 

Procrastination is mini stress breaks. You may have waited years of post posting changing your life. However, the more you procrastinate, the more problems you may have created for yourself, and you may have emotionally beat yourself up. 

 It would help if you learned how to release this emotional energy. Neuroscience has found we average between 60,000 and 70,000 thoughts per day, with over 90% of them the same thoughts we had the day before and ones we think about every day. Your life is a reflection of how you feel. To change your life, you have to stop believing the same thoughts by becoming aware of your unconscious perceptions.