What Makes People Open Your Emails!
What Makes People OPEN Your Email?
✅ A Compelling Subject Line – Short, curiosity-driven, or benefit-focused (e.g., “You’re losing money doing this—here’s how to fix it.”)
✅ Personalization – Using the recipient’s name or relevant details (e.g., “John, here’s a quick way to grow your business.”)
✅ FOMO (Fear of Missing Out) – Limited-time offers or exclusivity (e.g., “Only 24 hours left—don’t miss out!”)
✅ Clear Value Proposition – Promise of a solution (e.g., “Triple your sales with this simple tweak.”)
✅ A Recognizable & Trusted Sender Name – If they know you or your brand, they’re more likely to open.
✅ A Well-Timed Send – Emails sent at optimal times (e.g., Tuesday-Thursday mornings) have higher open rates.
What Makes People IGNORE or DELETE Your Email?
❌ Generic or Spammy Subject Lines – (e.g., “FREE MONEY NOW!!!”) triggers spam filters.
❌ No Clear Benefit – If the subject line doesn’t show why they should care, they won’t open.
❌ Too Salesy Too Soon – If the email screams “Buy now!” without building interest, it gets ignored.
❌ A Sender They Don’t Recognize – Unknown senders often end up in spam or are deleted.
❌ Too Many Emails – If you email too frequently without value, people stop opening.
❌ Bad Timing – Sending emails at odd hours or weekends when people are less likely to check inboxes.
How to Get More Opens?
📩 Test different subject lines to see what works best.
📩 Keep it short and clear—most people skim their inbox.
📩 Write like a real person, not a robot.
📩 Avoid spam trigger words like “free,” “urgent,” or excessive exclamation marks.
📩 Optimize preview text (the snippet they see before opening).
Want me to help you craft a high-converting email?
